Are you leaving revenue on the table?

Demand for made-to-order products has grown year over year—are they in your product mix?

You can differentiate your brand from the competition:

Demand for made-to-order products has grown, and brands that offer a personalized shopping experience––at every touchpoint––will thrive.

1. Shoppers who have purchased eight or more custom items grew 233% from 2019 to 2020
2. Of consumers who engage with configurators, 91% go on to purchase the products they have created
3. 49% of consumers are willing to pay 10 to 15 percent more for a custom item
4. 53% of consumers plan to purchase more than four custom items within the next 12 months
5. 35% of shoppers are very likely to return to a brand after having created a customized product

A new report by Astound Insights analyzes shopper motivation for engaging in made-to-order products, channel preferences for creating custom products, and the elements that lead to the most dissatisfaction post-purchase; key insights by demographic are presented.

Make immersive selling your advantage. Download your exclusive report today to see how offering product configuration can boost AOV, increase your top-line revenue, and differentiate your brand in the marketplace.