Thought Leadership BLOG
January 22, 2018

As Brands Lure Their Customers Away, Specialty Retailers Step Up Their Game

The battle of the brand vs. the specialty retailer is on. With increasing options to shop brands directly for more…
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Thought Leadership BLOG
November 28, 2017

Timely Tactics for the Holiday Season and Beyond

While many retailers are shying away from early Christmas creep (some more effectively than others), the holiday shopping season is…
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In the news
November 20, 2017

Top Performing Brands in the Eyes of a Mystery Shopper

To really understand the customer journey, you’ve got to take it yourself. That’s why we stepped in consumers’ shoes for…
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Thought Leadership BLOG
October 30, 2017

Insights from the Global Brand Mystery Shopping Report: How to Perfect Common Shopper Scenarios

Mystery shopping isn’t as simple as it used to be, when researchers could head straight to a brick-and-mortar location and…
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Thought Leadership BLOG
October 27, 2017

The Next-Gen Features Consumers Actually Want

Astound Commerce’s 2017 Global Brand Shopper Survey of 1,000 consumers details what’s important to the most avid online shoppers, and…
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Thought Leadership BLOG
October 25, 2017

When Shopping with Brands, Engagement and Information is Key

We’re far from the days when customers just weighed price and quality before buying from their local retailer. As shoppers…
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Research
October 10, 2017

2017 Specialty Retailer Omnichannel Mystery Shopping

The specialty store is in a unique position to deliver targeted experiences for shoppers. In many instances, these retailers are laser-focused on a particular category and have honed skills in merchandising, marketing and operations across both digital and physical frontiers.
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Research
September 12, 2017

2017 Global Brand Omnichannel Mystery Shopping

Astound Commerce Insights team has just completed a new mystery shopping research survey. We began this project with a goal of shifting our research beyond a single channel to an omnichannel focus.
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Research
August 15, 2017

Global brand research

Gain a clear understanding of the role of brand manufacturer shopping experiences across digital and physical store channels while also exploring differences in behavior based on gender and age Explore essential brand manufacturer topics With each of the 5 phases…
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